Identifying marketing qualified leads, turning them into paying customers and keeping a track of client engagement are a few major objectives of any size of business – small, medium, or large. It doesn’t matter whether your business falls under the b2b or b2c landscape, the strategies you need to drive marketing effectively are almost similar. … Read more
Elevating the brand value is one of the major objectives for any size of enterprise – small, mid-size, or large in any industry. It hardly matters whether your business falls into the b2b domain or b2c domain, you need to have a strong marketing strategy to enhance client engagement and boost sales. Mostly b2b marketing … Read more
Tracking customer engagement and chasing marketing qualified leads is one of the primary objectives for any b2b or b2c business nowadays. Doing it manually takes a lot of time and also leaves room for error. However, by deploying powerful and highly intuitive marketing automation tools like SalezShark Connect+ businesses can enhance the performance of their … Read more
Driving day-to-day marketing activities can be a tiresome job for marketers if done manually. As automation is a key to success in any business from any industry today, so gradually with the pace of time businesses are deploying the power of marketing automation tools in their marketing processes to make their marketing magnetic, get more … Read more
Sending the right email to the right email recipient at the right time is crucial in building a strong relationship with past, present, and future customers. The efforts you put in driving your email marketing activities help you in keeping your existing customers engaged and entice new customers to buy from you. Email marketing is … Read more
Email automation tools are one of the most advanced marketing tools that businesses opt to enhance their customer engagement and build strong relationships with their past, present, and future customers. Manually driving email marketing activities consume a lot of time and also leaves room for human-bound errors. To overcome such challenges businesses opt for a … Read more
The sky is the limit if we start talking about the advantages of deploying CRM customer relationship management software in the sales and marketing process. This software proves to be of great help in solving all sorts of challenges that any business of any size from any industry faces in driving day-to-day sales and marketing … Read more
Grabbing the attention of the target audience and elevating brand value is one of the primary objectives of any marketer. Most of the b2b marketers struggle in chasing marketing qualified leads and then face ample challenges in turning those leads into sales qualified leads. Besides this, there is also the pressure of reaching a larger … Read more
Defining a Brand When thinking of some of the most successful companies in the world, Apple, Amazon, Nike, or Google, people often speak about how much they love the brand of that company. Or perhaps when talking about similar products between competitors, consumers will often think about which brand they prefer when weighing their decision. … Read more
Email marketing is one of the most effective marketing practices that get you a significant ROI (Return on Investment) for your business if done right. Nowadays many brands use email marketing as one of the primary mediums to share informative content with their prospects and existing customers which can be anything such as seasonal sales, … Read more