{"id":3010,"date":"2022-01-28T10:48:57","date_gmt":"2022-01-28T10:48:57","guid":{"rendered":"https:\/\/www.salezshark.com\/blog\/?p=3010"},"modified":"2023-10-10T09:49:14","modified_gmt":"2023-10-10T09:49:14","slug":"artificial-intelligence-transform","status":"publish","type":"post","link":"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/","title":{"rendered":"How can Artificial Intelligence Transform the Marketing Landscape?"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;]<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3011 size-full\" src=\"https:\/\/www.salezshark.com\/blog\/wp-content\/uploads\/2022\/01\/Blog_image_5.jpg\" alt=\"Artificial Intelligence \" width=\"1200\" height=\"629\" \/><\/p>\n<p>Artificial intelligence has acquired a major area in the business world to drive important business decisions as well as perform a variety of different things. Nowadays, marketers prefer this innovative technology more since AI makes marketing automation more intelligent by making informed decisions using the right data at the right time. It\u2019s time to know about <b>AI marketing<\/b> in depth to get constructive outcomes to your door.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_AI_Marketing\"><\/span>What is AI Marketing?<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#What_is_AI_Marketing\" title=\"What is AI Marketing?\">What is AI Marketing?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Use_cases_involved_in_the_artificial_intelligence_market_are_%E2%80%93\" title=\"Use cases involved in the artificial intelligence market are &#8211;\">Use cases involved in the artificial intelligence market are &#8211;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#How_can_AI_technology_revolutionalize_digital_marketing\" title=\"How can AI technology revolutionalize digital marketing?\">How can AI technology revolutionalize digital marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Benefits_of_Artificial_Intelligence_in_Marketing\" title=\"Benefits of Artificial Intelligence in Marketing\">Benefits of Artificial Intelligence in Marketing<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Increased_Campaign_ROI\" title=\"Increased Campaign ROI\">Increased Campaign ROI<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Strong_Customer_Relationships\" title=\"Strong Customer Relationships\">Strong Customer Relationships<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Segment_data_to_target_the_right_audience\" title=\"Segment data to target the right audience\">Segment data to target the right audience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Improve_sales_productivity_via_efficient_lead_scoring\" title=\"Improve sales productivity via efficient lead scoring\">Improve sales productivity via efficient lead scoring<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#How_artificial_intelligence_has_been_creating_challenges_for_the_marketing_industry\" title=\"How artificial intelligence has been creating challenges for the marketing industry?\">How artificial intelligence has been creating challenges for the marketing industry?<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Training_Time_and_Data_Quality\" title=\"Training Time and Data Quality\">Training Time and Data Quality<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Privacy\" title=\"Privacy\">Privacy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Changing_Marketing_Landscape\" title=\"Changing Marketing Landscape\">Changing Marketing Landscape<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/#Future_of_AI_marketing\" title=\"Future of AI marketing\">Future of AI marketing<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<p><b>AI marketing <\/b>makes use of artificial intelligence to make automated decisions based upon your data collection, data analysis, and economic trends influencing your marketing efforts. Artificial intelligence allows marketers to dig deeper into the behaviors, needs, and journeys of their customers. <b>AI marketing<\/b> uses customer profiles to better interact with your customers. Thus, AI robots ensure higher marketing efficiency by customizing your messages at the right time without any human intervention.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Use_cases_involved_in_the_artificial_intelligence_market_are_%E2%80%93\"><\/span>Use cases involved in the <b>artificial intelligence market<\/b> are &#8211;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Marketing data analytics<\/li>\n<li>Natural language processing<\/li>\n<li>Real-time personalization<\/li>\n<li>Content generation<\/li>\n<li>Media buying<\/li>\n<li>Automated decision making<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"How_can_AI_technology_revolutionalize_digital_marketing\"><\/span>How can AI technology revolutionalize digital marketing?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Artificial intelligence and machine learning<\/b> not only eliminate the risk of unwanted human errors but also streamline your marketing process. It has been transforming the digital world. AI programs are sufficient to optimize your email marketing campaigns. This technology generates accurate reports with the help of AI-embedded marketing automation software. Since the last few months, content marketing has escalated into a global marketing industry using AI potential to deliver user-engaging content to persuade the target audience. There are many <b>advantages of AI <\/b>to refine your content generation strategy at a primary level.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Benefits_of_Artificial_Intelligence_in_Marketing\"><\/span><b>Benefits of Artificial Intelligence<\/b> in Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Several AI platforms offer powerful marketing solutions by making use of the core elements such as Big Data and Machine Learning. It paves a strong path for marketers to send highly-personalized messages to their target consumers. The marketing employees can keep an eye on their customers\u2019 repetitive actions to build useful business insights into responses. The AI-programmed systems implement a very sharp strategy to keep your customers hooked and engaged.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Increased_Campaign_ROI\"><\/span>Increased Campaign ROI<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>If <b>AI marketing<\/b> tools are leveraged correctly, marketers can extract the most valuable insights from their datasets and take real-time actions on them. Several AI platforms recognize the strongest ad placements for your business to engage more potential customers via <b>artificial intelligence advertising campaigns<\/b>.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Strong_Customer_Relationships\"><\/span>Strong Customer Relationships<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Artificial Intelligence first analyzes the customers\u2019 needs and then presents your product in front of customers for 100% satisfaction. This unique AI-based strategy is useful for marketers sharing personalized messages to their prospects and thus re-engage them with their brand by fulfilling their needs with what they exactly require.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Segment_data_to_target_the_right_audience\"><\/span>Segment data to target the right audience<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The smart segmentation feature of <b>AI marketing<\/b> uncovers groups of prospects having similar attributes at a scale that can be achieved by normal humans. The artificial intelligence algorithms can pass over a bunch of customer data to come across the right patterns to target the right audience.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Improve_sales_productivity_via_efficient_lead_scoring\"><\/span>Improve sales productivity via efficient lead scoring<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The prime area of sales process management that can help you to earn huge profits from this technology is lead scoring. It accomplishes this by tracking your consumers\u2019 behaviors to move further towards lead prioritization to nurture them faster.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_artificial_intelligence_has_been_creating_challenges_for_the_marketing_industry\"><\/span>How artificial intelligence has been creating challenges for the marketing industry?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The non-conventional style of marketing thorough understanding of customer requirements as well as behavior to take the necessary actions accordingly. The real-time data-driven decisions have introduced AI forefront for marketers. No doubt, there are enormous benefits of <b>artificial intelligence in digital<\/b> <b>marketing <\/b>yet everyone in the <a href=\"https:\/\/www.salezshark.com\/blog\/marketing-automation\/marketing-automation-lead-generation\">marketing industry<\/a> must go through certain challenges while implementing this technology in their marketing operations.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Training_Time_and_Data_Quality\"><\/span>Training Time and Data Quality<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p><b>AI marketing<\/b> tools are not deep analyzers to understand which actions to take at what time. To accomplish all the marketing goals, the employees must be well-trained and have sufficient knowledge about the historical trends, organizational goals, customer preferences, and establish expertise.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Privacy\"><\/span>Privacy<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>Different administrative bodies try to crack down the encrypted code on how companies use<b> AI advertising<\/b> data. This elevates stress for marketing teams to use consumer data compliant with GDPR, risk heavy penalties and reputation damage. It has become a huge challenge in the <b>AI marketing<\/b> industry.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Changing_Marketing_Landscape\"><\/span>Changing Marketing Landscape<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>The emergence of artificial intelligence has modified the pattern of marketing operations by letting marketers evaluate their jobs and replace them with other suitable jobs. Around 10 jobs of analysts and 6 jobs of marketing specialists will replace with <b>AI marketing<\/b> technology.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Future_of_AI_marketing\"><\/span>Future of <b>AI marketing<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>With the help of AI technology, marketers will quickly be able to spot trends and speculate them for the future. This will enable them to make informed decisions using these facts to allocate the planned budget and convey the right message to the right audience. <b>AI marketing<\/b> will also help your brand to alleviate time and efforts on digital advertising to focus more on high-value work. Hopefully, this article has helped you know the true significance of <b>artificial intelligence in the marketing<\/b> industry.<\/p>\n<p><a href=\"https:\/\/www.salezshark.com\/product\/engage\">SalezShark Engage<\/a> is a complete CRM suite that makes it easy to organize and grow your customer relationships with built-in sales tracking, reporting &amp; analytics, forecasting, data visualization, and more \u2014 all in one place. Follow us on LinkedIn, Twitter &amp; Facebook to learn about the latest sales &amp; marketing updates!<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence has acquired a major area in the business world to drive important business decisions as well as perform a variety of different things. Nowadays, marketers prefer this innovative technology more since AI makes marketing automation more intelligent by making informed decisions using the right data at the right time. It\u2019s time to know [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<img class=\"aligncenter wp-image-3011 size-full\" src=\"https:\/\/www.salezshark.com\/blog\/wp-content\/uploads\/2022\/01\/Blog_image_5.jpg\" alt=\"Artificial Intelligence \" width=\"1200\" height=\"629\">\n\n<span style=\"font-weight: 400;\">Artificial intelligence has acquired a major area in the business world to drive important business decisions as well as perform a variety of different things. Nowadays, marketers prefer this innovative technology more since AI makes marketing automation more intelligent by making informed decisions using the right data at the right time. It\u2019s time to know about <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\"> in depth to get constructive outcomes to your door.&nbsp;<\/span>\n<h2><span style=\"font-weight: 400;\">What is AI Marketing?<\/span><\/h2>\n<b>AI marketing <\/b><span style=\"font-weight: 400;\">makes use of artificial intelligence to make automated decisions based upon your data collection, data analysis, and economic trends influencing your marketing efforts. Artificial intelligence allows marketers to dig deeper into the behaviors, needs, and journeys of their customers. <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\"> uses customer profiles to better interact with your customers. Thus, AI robots ensure higher marketing efficiency by customizing your messages at the right time without any human intervention.&nbsp;<\/span>\n<h3><span style=\"font-weight: 400;\">Use cases involved in the <\/span><b>artificial intelligence market<\/b><span style=\"font-weight: 400;\"> are -<\/span><\/h3>\n<ul>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marketing data analytics<\/span><\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Natural language processing<\/span><\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Real-time personalization<\/span><\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Content generation<\/span><\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Media buying<\/span><\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Automated decision making<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">How can AI technology revolutionalize digital marketing?<\/span><\/h2>\n<b>Artificial intelligence and machine learning<\/b><span style=\"font-weight: 400;\"> not only eliminate the risk of unwanted human errors but also streamline your marketing process. It has been transforming the digital world. AI programs are sufficient to optimize your email marketing campaigns. This technology generates accurate reports with the help of AI-embedded marketing automation software. Since the last few months, content marketing has escalated into a global marketing industry using AI potential to deliver user-engaging content to persuade the target audience. There are many <\/span><b>advantages of AI <\/b><span style=\"font-weight: 400;\">to refine your content generation strategy at a primary level.<\/span>\n<h2><b>Benefits of Artificial Intelligence<\/b><span style=\"font-weight: 400;\"> in Marketing<\/span><\/h2>\n<span style=\"font-weight: 400;\">Several AI platforms offer powerful marketing solutions by making use of the core elements such as Big Data and Machine Learning. It paves a strong path for marketers to send highly-personalized messages to their target consumers. The marketing employees can keep an eye on their customers\u2019 repetitive actions to build useful business insights into responses. The AI-programmed systems implement a very sharp strategy to keep your customers hooked and engaged.<\/span>\n<h3><span style=\"font-weight: 400;\">Increased Campaign ROI<\/span><\/h3>\n<span style=\"font-weight: 400;\">If <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\"> tools are leveraged correctly, marketers can extract the most valuable insights from their datasets and take real-time actions on them. Several AI platforms recognize the strongest ad placements for your business to engage more potential customers via <\/span><b>artificial intelligence advertising campaigns<\/b><span style=\"font-weight: 400;\">.&nbsp;&nbsp;<\/span>\n<h3><span style=\"font-weight: 400;\">Strong Customer Relationships&nbsp;<\/span><\/h3>\n<span style=\"font-weight: 400;\">Artificial Intelligence first analyzes the customers\u2019 needs and then presents your product in front of customers for 100% satisfaction. This unique AI-based strategy is useful for marketers sharing personalized messages to their prospects and thus re-engage them with their brand by fulfilling their needs with what they exactly require.<\/span>\n<h3><span style=\"font-weight: 400;\">Segment data to target the right audience<\/span><\/h3>\n<span style=\"font-weight: 400;\">The smart segmentation feature of <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\"> uncovers groups of prospects having similar attributes at a scale that can be achieved by normal humans. The artificial intelligence algorithms can pass over a bunch of customer data to come across the right patterns to target the right audience.<\/span>\n<h3><span style=\"font-weight: 400;\">Improve sales productivity via efficient lead scoring<\/span><\/h3>\n<span style=\"font-weight: 400;\">The prime area of sales process management that can help you to earn huge profits from this technology is lead scoring. It accomplishes this by tracking your consumers\u2019 behaviors to move further towards lead prioritization to nurture them faster.&nbsp;<\/span>\n<h2><span style=\"font-weight: 400;\">How artificial intelligence has been creating challenges for the marketing industry?<\/span><\/h2>\n<span style=\"font-weight: 400;\">The non-conventional style of marketing thorough understanding of customer requirements as well as behavior to take the necessary actions accordingly. The real-time data-driven decisions have introduced AI forefront for marketers. No doubt, there are enormous benefits of <\/span><b>artificial intelligence in digital<\/b> <b>marketing <\/b><span style=\"font-weight: 400;\">yet everyone in the <a href=\"https:\/\/www.salezshark.com\/blog\/marketing-automation\/marketing-automation-lead-generation\">marketing industry<\/a> must go through certain challenges while implementing this technology in their marketing operations.<\/span>\n<h3><span style=\"font-weight: 400;\">Training Time and Data Quality<\/span><\/h3>\n<b>AI marketing<\/b><span style=\"font-weight: 400;\"> tools<\/span> <span style=\"font-weight: 400;\">are not deep analyzers to understand which actions to take at what time. To accomplish all the marketing goals, the employees must be well-trained and have sufficient knowledge about the historical trends, organizational goals, customer preferences, and establish expertise.&nbsp;<\/span>\n<h3><span style=\"font-weight: 400;\">Privacy<\/span><\/h3>\n<span style=\"font-weight: 400;\">Different administrative bodies try to crack down the encrypted code on how companies use<\/span><b> AI advertising<\/b><span style=\"font-weight: 400;\"> data. This elevates stress for marketing teams to use consumer data compliant with GDPR, risk heavy penalties and reputation damage. It has become a huge challenge in the <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\"> industry.<\/span>\n<h3><span style=\"font-weight: 400;\">Changing Marketing Landscape<\/span><\/h3>\n<span style=\"font-weight: 400;\">The emergence of artificial intelligence has modified the pattern of marketing operations by letting marketers evaluate their jobs and replace them with other suitable jobs. Around 10 jobs of analysts and 6 jobs of marketing specialists will replace with <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\"> technology.<\/span>\n<h2><span style=\"font-weight: 400;\">Future of <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\">&nbsp;<\/span><\/h2>\n<span style=\"font-weight: 400;\">With the help of AI technology, marketers will quickly be able to spot trends and speculate them for the future. This will enable them to make informed decisions using these facts to allocate the planned budget and convey the right message to the right audience. <\/span><b>AI marketing<\/b><span style=\"font-weight: 400;\"> will also help your brand to alleviate time and efforts on digital advertising to focus more on high-value work. Hopefully, this article has helped you know the true significance of <\/span><b>artificial intelligence in the marketing<\/b><span style=\"font-weight: 400;\"> industry.<\/span>\n\n<a href=\"https:\/\/www.salezshark.com\/product\/engage\">SalezShark Engage<\/a> is a complete CRM suite that makes it easy to organize and grow your customer relationships with built-in sales tracking, reporting &amp; analytics, forecasting, data visualization, and more \u2014 all in one place. Follow us on LinkedIn, Twitter &amp; Facebook to learn about the latest sales &amp; marketing updates!","_et_gb_content_width":"","footnotes":""},"categories":[13],"tags":[],"class_list":["post-3010","post","type-post","status-publish","format-standard","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How can Artificial Intelligence Transform the Marketing Landscape? - Salezshark Blogs \u2013 Check out our blogs to get the expert views on CRM, Database, Sales and Marketing Automation topics, trends and advices<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salezshark.com\/blog\/artificial-intelligence-transform\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How can Artificial Intelligence Transform the Marketing Landscape? - Salezshark Blogs \u2013 Check out our blogs to get the expert views on CRM, Database, Sales and Marketing Automation topics, trends and advices\" \/>\n<meta property=\"og:description\" content=\"Artificial intelligence has acquired a major area in the business world to drive important business decisions as well as perform a variety of different things. Nowadays, marketers prefer this innovative technology more since AI makes marketing automation more intelligent by making informed decisions using the right data at the right time. 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