{"id":241,"date":"2016-12-07T07:07:20","date_gmt":"2016-12-07T07:07:20","guid":{"rendered":"https:\/\/www.salezshark.com\/blog\/?p=241"},"modified":"2023-08-28T09:14:51","modified_gmt":"2023-08-28T09:14:51","slug":"pique-your-prospects-curiosity-a-how-to-guide","status":"publish","type":"post","link":"https:\/\/www.salezshark.com\/blog\/pique-your-prospects-curiosity-a-how-to-guide\/","title":{"rendered":"Pique Your Prospects Curiosity: A How to Guide"},"content":{"rendered":"<p>Who was the first salesperson in the world? Probably the one who sold stone wheels thousands of years ago. And a \u201cyes\u201d became his favorite word ever since. However, I think a salesperson\u2019s second favorite word must be \u201chow\u201d.<\/p>\n<p>Don\u2019t worry, you have struck the right chord and sparked a curiosity if you get to hear a \u201chow\u201d from the customer.<\/p>\n<p>In today\u2019s hyper competitive business sphere, sparking a curiosity and getting a prospect\u2019s attention is quite challenging.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-240\" src=\"https:\/\/www.salezshark.com\/blog\/wp-content\/uploads\/2016\/12\/Pique-your-prospects-curiosity.jpg\" alt=\"Pique Your Prospects Curiosity: A How to Guide \" width=\"617\" height=\"309\" srcset=\"https:\/\/www.salezshark.com\/blog\/wp-content\/uploads\/2016\/12\/Pique-your-prospects-curiosity.jpg 1379w, https:\/\/www.salezshark.com\/blog\/wp-content\/uploads\/2016\/12\/Pique-your-prospects-curiosity-300x150.jpg 300w, https:\/\/www.salezshark.com\/blog\/wp-content\/uploads\/2016\/12\/Pique-your-prospects-curiosity-768x384.jpg 768w, https:\/\/www.salezshark.com\/blog\/wp-content\/uploads\/2016\/12\/Pique-your-prospects-curiosity-1024x512.jpg 1024w\" sizes=\"(max-width: 617px) 100vw, 617px\" \/><\/p>\n<p>Curiosity is a powerful emotion. It is a force that leads people to finish a 600-page thriller and do things which were unthinkable without the curiosity factor. Sales professionals too can effectively alleviate the barriers, and successfully get the prospects interested for an initial meeting. The trick is to leverage the power of curiosity to build interest around the product\/service they are <a href=\"https:\/\/www.salezshark.com\/blog\/sales\/sales-selling-its-lot\">selling, and connect<\/a> with the prospect.<\/p>\n<p>Catching and maintaining a prospective client\u2019s attention is often one of the hardest parts of the sales process. A prospect who\u2019s eager to learn more about your offerings will quickly respond to phone calls and emails.<\/p>\n<p>Following is the list of elements that can help you kindle a prospective buyer\u2019s curiosity:<\/p>\n<p><strong>Write Compelling Subject Lines<\/strong><\/p>\n<p>Study reveals that one in three people take the decision to open an <a href=\"https:\/\/www.salezshark.com\/blog\/sales\/email-writing-mistakes-that-wreck-your-deals\">email<\/a> based solely on the subject line. So we must invest time in crafting an intriguing and interesting subject line. They should be come up with relevant information that is not vague or misleading. Asking a question can also work as it might instantly make the prospect curious to learn more about the strategy you are proposing.<\/p>\n<p><strong>Ask Prospects Stimulating Questions<\/strong><\/p>\n<p>By posing unexpected and thought-provoking questions, salespeople can get their clients\u2019 mental gears turning. It can also challenge the buyer\u2019s preconceptions and change how they think about a specific topic.<\/p>\n<p>Here are several examples of challenging questions:<\/p>\n<ul>\n<li>Have you considered [strategy]?<\/li>\n<li>Have you heard [piece of news]?<\/li>\n<li>What was the motivation behind [decision]?<\/li>\n<li>Would you ever use [approach]?<\/li>\n<li>Can I ask why you haven\u2019t adopted [process]?<\/li>\n<\/ul>\n<p><strong>Teach Prospects Something about Their Business<\/strong><\/p>\n<p>As humans, we have an innate curiosity to know what others think of us. A great tactic for piquing someone\u2019s curiosity is to mention that another person said something about them. Sales professionals can take advantage of this human trait by offering unique insights into the prospect\u2019s business. For instance, a salesperson can ask a simple question to the buyer, \u201cI\u2019ve done some research into your organization and identified three ways you could boost your brand. Would you be interested in hearing those areas of improvement?\u201d Not only will this instantly spark the prospect\u2019s desire to hear more, it also gives the rep an opportunity to add value.<\/p>\n<p>Working in every industry with so many <a href=\"https:\/\/www.salezshark.com\/sales-automation\">different companies<\/a> each week isn\u2019t easy and the one way to bring this all together is by making customers intrigue. Curiosity is a great emotion which can be used to drive sales. It also impacts purchasing decisions and keeps prospects engaged and connected.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Who was the first salesperson in the world? Probably the one who sold stone wheels thousands of years ago. And a \u201cyes\u201d became his favorite word ever since. However, I think a salesperson\u2019s second favorite word must be \u201chow\u201d. Don\u2019t worry, you have struck the right chord and sparked a curiosity if you get to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":242,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[13,2],"tags":[],"class_list":["post-241","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-sales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pique Your Prospects Curiosity: A How to Guide - Salezshark Blogs \u2013 Check out our blogs to get the expert views on CRM, Database, Sales and Marketing Automation topics, trends and advices<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salezshark.com\/blog\/pique-your-prospects-curiosity-a-how-to-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pique Your Prospects Curiosity: A How to Guide - Salezshark Blogs \u2013 Check out our blogs to get the expert views on CRM, Database, Sales and Marketing Automation topics, trends and advices\" \/>\n<meta property=\"og:description\" content=\"Who was the first salesperson in the world? 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