A Marketer’s Guide to Equip the Sales Team

A Marketer’s Guide to Equip the Sales Team

Marketers have two primary audiences: the end user and their own sales team. To achieve success, both sales and marketing teams have to understand the persona of their buyer. To pitch a sale, the sales and marketing teams have to align to create a solid process for...
Marketing Automation: Strongly Impacting Sales

Marketing Automation: Strongly Impacting Sales

Marketing Automation is an integral part of business. It has the potential to draw positive growth and success of your trade. Today, it is not just a lead generation tool, in fact it has powerfully emerged as a revenue- generating mechanism. Companies who embrace...
5 Tips to Hire the Right Sales Team

5 Tips to Hire the Right Sales Team

You may be a master of all trades, however, to speedily flourish in business, you will certainly need additional people to help you heighten your company’s sales. Today, it is crucial to hire the right workforce who can contribute to enhance the sales and marketing...
The Art to Exceed Customer Satisfaction

The Art to Exceed Customer Satisfaction

Today is the era of an empowered customer who has choices and comes with expectations. Heightened customer expectations and the need to be ahead of market competition has led many organisations to build progressive strategies to exceed customer satisfaction. Today,...